Restaurant Social Media Video Production
Restaurant social lives or dies on two things: whether the food looks like it does at the pass, and whether the venue looks like an evening someone wants. We shoot to the service calendar rather than around it, which means the kitchen is filmed when the kitchen is working and the room is filmed at the hour it is actually full.
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The menu cycle is the brief
A menu launch has a date and a shelf life, and content that arrives two weeks after it is content nobody uses. We plan the shoot against the menu calendar, so a new dish has its vertical cut, its stills and its sixty-second version on the day the menu changes.
Food shot as food
Close, textured and lit so the dish reads at the size a phone plays it. Not a cocktail reel with a filter on it, and not the homogeneous look every venue on the same street is already running.
Licensed venues and what may be shown
The UAE alcohol-advertising position governs what appears on screen in a licensed venue, and it is a shot-list question rather than an edit-suite one. We agree it before the day, which is also what keeps a venue out of a conversation it does not want.
One day, the full quarter
One properly planned service produces the venue film, the dish content, the team material and the vertical library that carries the quarter. Twenty-plus deliverables from a day is a normal outcome when the day was planned for it.
The reel for this work is the food reel. Same camera department, same kitchens, same Dubai service hours, so it lives on the food page rather than being cut twice.
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